Lesters Packaging

B2B digital marketing services.

172%
increase YoY PPC enquiries
20%
increase new users through SEO
125%
organic conversions on product pages

The challenge

Generate leads for a leading independent packaging company.

The solution

A family run business since 1983 with over 100 years of combined experience, Lesters Packaging specialise in the design and production of heavy-duty packaging solutions.

Using state-of-the-art manufacturing facilities, Lesters provide bespoke packaging solutions across a number of industries and to businesses of all sizes.

M3.agency work with Lesters Packaging on their SEO, PPC and Social Media Marketing to generate B2B leads for the ever-expanding UK sales team.

Our strategy was to optimise towards focussed landing pages which drove higher conversions in both PPC and SEO and share insights across the channels.

We love working with the team at M3. Their knowledge and experience have proven invaluable to us, helping us to build a consistent pipeline of quality new business leads, raise our profile in some key target markets, and increase our social presence. And they’re great fun!