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Formula One Autocentres

Digital marketing. 

15%
increase in Paid Search conversions
4%
decrease in CPA
15%
increase in Conversion Rate
M3 F1 AUTOCENTRES NOV 2016_10172 Movement 1.jpg

The challenge

Formula One Autocentres defend their position at the forefront of the fast-fit industry by constantly evolving and developing innovative new products and services to meet the ever-changing demands of their customers.

M3 are tasked with supporting more than 130 branches across the UK with SEO, PPC and Paid Social activity, ensuring that each location is operating at a high capacity.

The solution

We manage a substantial monthly digital budget with granular campaigns across each of Formula One Autocentre’s key locations and services, supported by a branch budgeting and launch strategy, distributing spend based on branch performance and location population.

15%
increase in Paid Search conversions
4%
decrease in CPA
15%
increase in Conversion Rate