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Amplifi

Lead generation software consultancy.

+150%
increase in PPC conversions YoY
+213%
increase in organic users YoY
-37%
decrease in cost per conversion
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The challenge

Amplifi are an international management consultancy and innovative industry leader exclusively focused on data and information management solutions.

They recruited the help of M3 to increase leads through Search Marketing.

The solution

M3's work with Amplifi focuses on lead generation through search marketing by driving quality traffic to sections of the website that are most likely to convert.

Working closely with the in-house team at Amplifi to understand lead quality, we have continued to improve results over the course of the relationship from both a user and lead volume perspective.For example, in our second year we saw a 214% increase in Organic users and delivered an increase of +150% in overall PPC conversions.

After successfully delivering on our SEM UK campaign activity, we were delighted to support and develop the US proposition and now manage PPC activity to key regions in the US.

We’ve worked with M3 for several years and their capability is outstanding. However, when you choose an agency to support you, you don’t just look for capability. You look for an agency that fits your company’s culture and can be an extension of your own internal team. That’s exactly what we have with M3.

Elliott Clarkson Marketing Manager at Amplifi